Role: Head of Product Design at SCA
Apple Watch App: RadioApp
After the successful launch of RadioApp on the Apple Store and Google Play, we embarked on delivering a first class user experience for our music app for the new Apple Watches. A simple, elegant intuitive interface making it easy for user to swipe, discover and listen to their favourite stations.
Following user research of existing music apps, we conducted extensive analysis and drew insights from the behaviours practised and used them to inform our decisions for the app.
Along with our music app partners AIM Rapid, we delivered the network's first Apple Watch app. If you like music, download it for free. Would like to know your thoughts!